One of the biggest challenges facing Customer Experience professionals is embedding CX into an organisation as a recognised and valued business discipline. Often the CEO recognises an important growth opportunity lies in strengthening customer focus. The necessary customer research is carried out and detailed results are presented to the senior management team. Few around the [...]

On May 25 this year changes around data collection in relation to the freedom of data came under the auspices of new General Data Protection Regulations or the GDPR. GDPR requires organisations to implement reasonable data protection methods to protect EU citizens regarding data processing and the free movement of data. Strict new rules will [...]